Full Job Description
Job Title: Digital Content Strategist
Company Overview
Welcome to Innovatech Solutions, the forefront of technology and innovation. As a top revenue company and a leader in digital solutions, we empower businesses and individuals by delivering cutting-edge products and services. Located in the heart of Eufaula, Oklahoma, we are committed to not just meeting our clients' needs but exceeding them. With a culture centered around creativity, collaboration, and continuous learning, we are searching for a talented Digital Content Strategist to join our expanding team.
Position Overview
As a Digital Content Strategist at Innovatech Solutions, you will be at the helm of our digital marketing efforts. Your expertise will drive our content strategy, ensuring it aligns with our overall business goals while enhancing our brand visibility and reach across various platforms.
Key Responsibilities
- Develop, implement, and manage a comprehensive digital content strategy that aligns with our business objectives.
- Collaborate with cross-functional teams, including marketing, sales, and product development, to identify content needs and opportunities.
- Create engaging, high-quality content across multiple formats (blogs, articles, social media posts, videos, podcasts) that resonate with our target audience.
- Conduct thorough market research and competitive analysis to inform content creation and positioning.
- Optimize content for SEO purposes, utilizing best practices to improve organic search rankings and visibility.
- Leverage analytics tools to measure the performance of content strategies and make data-driven decisions for continuous improvement.
- Manage and oversee editorial calendars and collaborate with graphic designers and multimedia specialists to enhance content presentation.
- Stay up to date with industry trends, best practices, and emerging technologies to ensure our content strategy remains innovative and effective.
- Assist in building and nurturing relationships with influencers, partners, and community stakeholders to bolster our content outreach.
- Provide training and mentorship to junior content creators and marketing interns.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience (5+ years) as a Digital Content Strategist or similar role, preferably in a fast-paced environment.
- Strong portfolio demonstrating innovative content strategies and campaigns.
- In-depth understanding of SEO, digital marketing, and current industry trends.
- Exceptional writing, editing, and communication skills with a keen eye for detail.
- Familiarity with content management systems (CMS) and analytics tools (Google Analytics, SEMrush, etc.).
- Ability to work independently and collaboratively within a team.
- Strong analytical and problem-solving skills.
- Proficiency in using graphic design tools (Adobe Creative Suite, Canva) is a plus.
What We Offer
- Competitive salary and performance-based bonuses.
- Comprehensive benefits package, including health, dental, and retirement plans.
- Opportunities for professional development and career advancement.
- A vibrant and inclusive work environment that values creativity and innovation.
- Flexible work hours and the potential for remote work.
- Access to industry conferences and events to enhance your knowledge and network.
- A chance to work with a talented team on exciting projects that shape the future of technology.
Why Eufaula, Oklahoma?
Nestled between the picturesque shores of Lake Eufaula, our city offers a unique blend of Southern charm and modern conveniences. With a strong sense of community, a thriving local economy, and access to outdoor recreational activities, Eufaula is an ideal place to live and work. Whether you enjoy hiking, fishing, or simply appreciating nature, our vibrant city provides ample opportunities for relaxation and adventure.
How to Apply
If you’re passionate about creating compelling content and possess the skills needed to drive engagement through innovative digital strategies, we want to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and a portfolio showcasing your best work.
Join Innovatech Solutions and be part of a team that is transforming the digital landscape while enjoying all that Eufaula has to offer. We look forward to welcoming you aboard!
Innovatech Solutions is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.